‘Advertising Negotiations: The Good, The Unhealthy and The Ugly’ is a brand new weekly podcast filled with knowledgeable recommendation for successful at deal-making.
Drum has launched the Advertising Negotiations podcast with procurement knowledgeable Mike Lander
Profitable entrepreneur, knowledgeable negotiator and former procurement director Mike Lander is joined by CMOs and company leaders as they dive into a few of advertising’s most tough and unparalleled negotiations.
In every episode, Mike and his friends share the ins and outs of their hardest offers to this point. They talk about obstacles, achievements and learnings, in addition to emotional and psychological challenges confronted alongside the way in which.
In episode one, Mike is joined by skilled huge deal maker Penry Value, now vp of selling options at LinkedIn in New York, to speak about classes realized throughout a profession spanning senior roles at Google, Dstillery and Our Weekly Journal.
Future friends will embody Boots chief advertising officer Pete Markey, Social Components chief Tamara Littleton and McCann Worldgroup China chief Emily Chang.
Hosted by Acast, you could find Advertising Talks on The Drum’s Podcast Hub, Spotify, Apple and different main podcast platforms. New episodes can be launched each Wednesday.